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Nissan appoints new chairman for the Africa, Middle East and India region

25-year veteran also assumes the role of head of Datsun globally, effective 1 April, 2020

Motor giant Nissan says the appointment of Guillaume Cartier as SVP and chairman of its Africa, Middle East, and India region (AMI) will help drive the business forward by meeting the needs of its “expanding and evolving” customer base.

Cartier also assumes the role of head of Datsun globally, but will lead the regional management committee and be responsible for business strategy and performance with all functional heads for the Nissan brand.

Cartier held several senior positons with Nissan after joining in 1995. Having served as SVP sales & marketing for Nissan Europe in 2013, he subsequently moved to Alliance partner Mitsubishi where he took on the role as executive officer.

“The Africa, Middle East and India region continues to be significant for Nissan in terms of long term growth and potential market share,” noted Nissan’s global COO Ashwini Gupta. “Cartier brings in a wealth of senior experience from this part of the world, having over 25 years at Nissan, and our alliance partner Mitsubishi, which will be vital in continuing to drive our business forward by meeting the needs of an expanding and evolving customer base.”

Cartier said he is delighted to take on the role of chairman for Africa, Middle East and India region.

“I look forward to working with our regional leadership to continue growing our presence across our markets,” he added. “We have a strong positioning in terms of products, services and industrial foot print, as well as an opportunity to expand our Nissan Intelligent Mobility (NIM) platform and innovative approach to mobility solutions across the region.

“My appointment comes at a time of unprecedented change in our world today. We know these are challenging times for our industry as well as other sectors. This is when we must focus on what matters for us as a global company with a commitment to enrich people’s lives and ensure the health and wellbeing of our customers, business partners and employees.”

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