Nine screen AMC Cinemas cineplex opens in Jeddah
Opening marks the ninth location for AMC Cinemas in the Kingdom
AMC Entertainment Holdings has opened its ninth location in Jeddah’s Stars Avenue shopping mall. The opening of AMC Stars Avenue 9 cinema is part of AMC Cinemas’ expansion plan to reach the largest possible number of movie lovers across Saudi Arabia. The move is said to align with the government’s plans to diversify entertainment content, as well as providing new experiences to suit the tastes of different audiences.
The opening is a first for AMC Cinemas in the Kingdom’s west coast city, and will offer moviegoers the same luxurious standards they have come to expect and enjoy from other AMC Cinemas’ locations, the statement explained.
The new cinema offers 755 seats across nine auditoriums including eight luxury screens equipped with 4K Barco Laser projector, surround sound, and Luxe Recliner and Plush Rocker seating throughout, together with one immersive IMAX with Laser experience, providing heightened realism and an optimal movie-going experience, the statement said.
“The AMC Stars Avenue 9 cinema in Jeddah city is part of our ongoing strategy to provide innovative and creative cinematic experiences for movie-lovers throughout Saudi Arabia. We pride ourselves on offering industry-leading, state-of-the-art-technology in luxurious surroundings for an exceptional movie-going experience. We want a visit to AMC Cinemas to be nothing short of memorable,” said AMC Cinemas’ CEO Andrew Such.
He added, “By offering the latest international advances in cinema enjoyment we continue to support the Kingdom’s 2030 Vision, which focuses on improving the entertainment sector. This is a vitally important part of the Kingdom’s Quality of Life program and motivates us to continue our efforts to build and provide innovative cinema.”
The opening of AMC Stars Avenue 9 cinema in Jeddah city in addition to the opening of the first cinema in Dawadmi, in April, brings the total number of AMC Cinemas in Saudi Arabia to nine locations, with five in Riyadh and one each in Hafar Al-Batin and Al Majmaah governorates, the statement noted.
The statement also pointed out that Saudi Cinema Company (SCC) is a joint venture between AMC Entertainment Holdings and Saudi Entertainment Ventures (SEVEN). Through this partnership, SEVEN and AMC aim to open 50 cinemas offering 500 screens across the Kingdom.