The Red Sea Project to be first destination to offer bottled water made purely from sunlight and air
Facility to produce SOURCE brand of mineral water will be located on site and make 300,000 bottles a year
The Red Sea Development Company (TRSDC) is partnering with sustainable water brand source to make The Red Sea Project the world’s first holiday destination to offer bottled water from just sunlight and air.
SOURCE water is produced by a patented solar technology system that draws pure water vapour out of the air and converts it to premium, mineralised drinking water.
Water created from these Hydropanels will be bottled at a plant within the development that also runs on solar energy, creating the largest solar-powered facility of its kind, explained the two companies.
It will have a capacity of 2 million 330ml bottles annually and will initially produce 300,000 bottles a year.
The reusable glass bottles will be refilled on site as part of a fully circular sustainable distribution model. Water harvesting and bottling will generate zero carbon and zero single-use plastic bottles.
Bottles, bottling machinery and plant operations will be sourced locally, empowering Saudi businesses whilst further reducing the carbon footprint of the project.
“As we push the boundaries and set new global standards for sustainable development, we are adopting cutting-edge technology and business practices that are in harmony with nature. Our partnership with SOURCE Global makes us the only destination in world with truly regenerative bottled water and reflects our commitment to operate using only renewable energy and free of single-use plastics,” said John Pagano, CEO of TRSDC.
“Our aim is to deliver luxury experiences in ways that protect, preserve and enhance the natural environment and we rely on technology innovators to help us realize that ambition. SOURCE is one of those innovators, and serving their premium brand is consistent with our commitment to the planet and the wellbeing of our guests.”
SOURCE will initially serve the Coastal Village, a residential and commercial area that will house the 600 employees and operators working at the site. When the first hotels begin opening in 2022, SOURCE will be the only bottled water served to guests, further extending the sustainable experience.
“It’s exciting see a company commit to regenerative luxury in such a meaningful way and go beyond sustainable packaging to put premium, truly renewable water inside the bottle,” said Cody Friesen, Founder and CEO of SOURCE Global. “TRSDC is creating the most sustainable place on earth, and we’re honored to be part of it.”