The new facility will aid Daikin to consolidate a stronger market presence and promote its HVAC solutions across Egypt
Japan-based Daikin has opened a new facility in Cairo to help the HVAC-R solutions provider to expand its presence in the Egyptian market.
The new facility represents a forward step in achieving the company’s vision of consolidating stronger market presence and promoting its diverse line of efficient HVAC solutions across its established client base in Egypt.
Tuna Gulenc, vice president for sales at Daikin MEA, said that the opening of this new facility falls in line with their Fusion 20 management plan of penetrating each region by establishing local sales companies and offices.
By opening this facility, Gulenc said that they are pursuing their dream and vision of continuously expanding and strengthening their market leadership and visibility.
He added: “Since establishing Daikin Egypt in 2016, we have achieved remarkable growth, which in turn, has positioned us as one of the most significant players in the Egyptian market—marked by an active presence, robust setup and operations.”
Located in Cairo, , the new Daikin Egypt facility will play a lead role in the move to promote, sell and provide aftermarket support for the company’s diverse portfolio of air conditioning equipment from splits, VRV and Chiller systems, according to a statement from the company. It added that the facility will feature the smart VRV as the total air conditioning solution, along with other controls and BMS systems
Meanwhile, Shunichi Mushiake, managing director for Daikin Egypt said that the success the store achieves in the Egyptian market will be used as a springboard to future developments in the Middle East and Africa.
“Egypt is currently paving the way for large-scale urban development projects. By 2050, the current population of 23 million people in Greater Cairo is projected to climb to over 40 million. This automatically is coupled with investments in construction of office spaces, retail centres, and healthcare.”
“Consequently, substantial growth is foreseen in the air conditioning market. In opening the new facility in Egypt, Daikin is laying the groundwork for business development that aggressively competes for large-scale projects by leveraging the local knowledge and investment expertise of our partner “BPE Partners” and collaborating with the Daikin Middle East headquarters in Dubai,” he added.
In a statement, Daikin added that it is poised to substantially expand business in Egypt with its energy-saving products ranging from residential, commercial and industrial use. In addition, the facility also features sales and service operations, a training centre and an experience centre.