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How Smart data and AI are transforming our ability to create bespoke environments | Future of Architecture Summit 2024

Today, the advanced use of Smart data, combined with generative software, is transforming our understanding of the optimum use of space, and leading the creation of tailored interiors and communal areas that reflect foot traffic, preferences and duration of stay. But this data can also be used for intense surveillance and monitoring, raising important legal issues as to freedom of movement and the role of ‘social profiling’.

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