Dubai Parks and Resorts and Etisalat have announced a collaboration to create what they say is the region’s first integrated ‘smart’ theme park.
Etisalat is set to design and implement an ICT and security infrastructure in preparation for the opening of Dubai Parks and Resorts attractions.
The project – set to include Legoland, Motiongate and Bollywood parks – is on course for completion in October, Dubai Parks and Resorts has said.
Under the agreement, the companies will develop an interactive experience for guests using multi-channel customer interactions.
This will be done through mobile devices, web portals, RFID wristbands, smart kiosks, digital signage and the so-called ‘internet of things’ (IoT).
Saleh Al Abdooli, CEO of Etisalat, commented: “Keeping with the evolution of the IoT era, it underpins our commitment to support the nation’s long-term strategy in promoting digitisation initiatives and developing the connected ecosystem of the UAE, including large-scale developments.”
Adding his thoughts, Raed Kajoor Al Nuaimi, CEO of Dubai Parks and Resorts, said: “From booking tickets, to finding parking spaces, to choosing rides with lower wait times or deciding on the right cuisine to eat, this collaboration will facilitate an unforgettable trip for visitors with few simple clicks on their smart devices.”