stc Group collaborates with New Murabba
The partnership reflects stc Group’s digital ecosystem and its ongoing commitment for digital transformation
stc Group has signed a partnership agreement with New Murabba, to facilitate the implementation of communications and information technology. The partnership will leverage a range of innovative digital solutions provided by stc Group in the future, the firm said in a statement.
“This strategic partnership reflects stc Group’s excellent digital ecosystem and its ongoing commitment to driving digital transformation and being a key enabler of national development. New Murabba represents a major national initiative, and we are deeply committed to supporting it by providing the latest digital technologies,” said stc Group CEO Eng. Olayan Alwetaid.
New Murabba CEO Michael Dyke added, “Our strategic partnership with stc Group will position New Murabba as a pioneering urban development that enhances the quality of life and serves as a global example of innovation and sustainability. This collaboration will further establish New Murabba as one of the world’s most transformative, modern downtowns.”
The partnership between stc Group and New Murabba will create innovation and improve the quality of life in alignment with the Kingdom’s objectives. It will also enable New Murabba from the advanced technological solutions, offering experience for residents, workers, and visitors.
This alliance covers the implementation of all communications and IT infrastructure projects. It also includes stc Group’s digital solutions, which are supported by expertise in smart city development. These solutions will encompass key elements such as the Internet of Things, artificial intelligence, cloud services, and cybersecurity, the firm added.
New Murabba is said to be shaping new standards for urban development in the Kingdom and Riyadh’s transformation into a global, modern metropolis. The destination plans to integrate technology with nature and sustainability, driving the capital’s evolution and improving living standards. At the heart of New Murabba is the Mukaab, a cube-shaped skyscraper measuring 400m in height, width, and length, making it one of the largest urban structures in the world. The design draws inspiration from the region’s traditional Najdi architectural style.
The partnership underscores stc Group’s commitment to advancing the Kingdom’s real estate and tourism sectors by providing cutting-edge communications and information technologies to beneficiaries and visitors. It aims to elevate smart technology services in new urban developments, fostering the growth and expansion of the national economy, the statement concluded.
