Daimler Trucks “2013 on par with 2006”
High volume sales for German truck builder
In the first 11 months of the year, Daimler Trucks delivered 433,600
Daimler Trucks expects to announce that it has delivered more trucks in any year since the market peak in 2006, despite having to contend with a comparatively difficult market environment.
In the first 11 months of the year, the division delivered 433,600 vehicles of the Mercedes-Benz, Fuso, Freightliner, Western Star, Thomas Built Buses and BharatBenz brands. As a result, sales were two percent higher than in the same period last year, when 424,000 units were sold.
“Daimler Trucks did very well [in 2013], thanks to our extremely attractive product lineup and our growth offensive in new markets,” said Dr Wolfgang Bernhard, the Daimler AG Board of Management Member responsible for Daimler Trucks.
“We expect that we will surpass last year’s sales figure of 462,000 units, as we previously announced, and thus achieve the best sales result since 2006.
It is the company’s stated goal of selling more than 500,000 trucks in 2015.
“We are continuing to do all we can to strengthen our position as the leading global truck manufacturer. To achieve this, we are also systematically implementing our strategies for the respective sales regions.”
Last year, Daimler bundled together Mitsubishi Fuso Truck and Bus Corporation (MFTBC) and Daimler India Commercial Vehicles (DICV) for further sales growth, and has said that it will invest 300 million euro between 2014 and 2018 in the international sales and production structures, including production of the FUSO and BharatBenz brands in India.
By the year 2020, around 290,000 units of the FUSO and BharatBenz brands are to be sold worldwide.
