Dar Al Arkan launches first Elie Saab branded residences in Riyadh

The project comprises a mix of three- and four-bedroom villas, with the Wadi Villas offering views of the nearby wadis

Saudi-based developer Dar Al Arkan has launched Etoile by Elie Saab, the designer’s first branded residence in Saudi Arabia. The firm said that ‘the iconic flair and elegance of Elie Saab can be found in Etoile at Sedra, the first integrated community of its kind in Riyadh’.

Designed to be ‘a sanctuary of opulence and tranquillity’, the branded residence comprises luxury homes that are said to be steeped in tradition. The project comprises an assortment of three-and four-bedroom villas with the Wadi Villas offering uninterrupted views of the immersive wadis.

Dar Al Arkan pointed out that the grandeur of Etoile by Elie Saab is further exemplified by its iconic architecture. The monolithic structures with their window boxes done up in ancestral textures and hues, straddle a cosmopolitan lifestyle amidst a serene community. It is signature couture living at its best with warm wood finishes, cool flawless marble and a luxe cream palette offering an atmosphere of pure splendour, the developer said.

“Luxurious living in the heart of Riyadh will elevate the kingdom’s appeal for discerning residents and global investors keen on setting up base here. We are more than proud to join forces with Elie Saab, a long-standing partner to bring their first branded residence to the kingdom. Etoile by Elie Saab offers a truly luxurious experience for those seeking peace and sanctuary in the midst of a bustling environment. With this project, we hope to bring a unique mix of traditional architecture with haute couture finish that is synonymous with the signature style of Elie Saab while setting a new benchmark within the real estate sector in the country,” said Dar Al Arkan Chairman Yousef Al Shelash.

Housing Etoile by Elie Saab, Sedra by Roshn, combines modern and aspirational living with the unique heritage and history of Saudi Arabia with Salmani architecture at its heart, he added.

Group CEO Elie Saab Jr added, “We are excited to start a new journey in Saudi Arabia with Dar Al Arkan. Luxury, elegance, and craftsmanship are key to our brand’s timeless appeal, and we are delighted to bring these to Etoile by Elie Saab at Sedra. Designing bespoke living that reflects the heritage and culture of the Kingdom while providing aesthetically pleasing modern amenities is a challenge that we were more than happy to take on. Etoile reflects all that Elie Saab as a brand stands for today – it is elegant, classic yet sleek and modern and is designed to elevate one’s living experience,”

Located north of Riyadh, the community is said to be strategically situated close to the city’s prominent destinations with easy access to the main roads.

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