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The First Group completes hospitality project in Business Bay

Construction of The First Collection Waterfront, which is located on the Canal Boardwalk in Business Bay, Dubai, has been completed, The First Group has announced. The new property will be the third in the collection and is scheduled to open its doors in Q4 2023.

The achievement marks a significant milestone in expanding The First Group’s hotel portfolio and is said to underscore the continuous growth of its homegrown hotel brand, The First Collection, said a statement.

Within The First Collection brand, there are already two established hotels – The First Collection at Jumeirah Village Circle and The First Collection Business Bay. Together, these hotels welcome approximately 850,000 guests annually, hailing from diverse countries including KSA, Oman, Qatar, Kuwait, Bahrain, UK, Russia, France, USA, and Italy, the firm said.

“We are thrilled to introduce The First Collection Waterfront, a remarkable addition to our portfolio. This milestone not only signifies our unwavering dedication in providing unparalleled hospitality experiences, but also mirrors our determination to elevate the reach of our brand. At The First Group, our mission is to optimise the performance of each property under our care, seamlessly adapting to changing market trends, and creating exceptional experiences for our guests,” said Rob Burns, CEO, The First Group.

The First Collection Waterfront will offer guests easy access to the business scene by day and tourist attractions by night. It will feature 327 rooms and suites, while its rooftop pool will offer panoramic vistas of Dubai’s landmarks, including the Burj Khalifa and Dubai Canal, the statement noted.

“The introduction of The First Collection Waterfront further strengthens the presence of our homegrown brand, reaffirming its position as the preferred choice for discerning global travellers in pursuit of excellence. Capturing the very spirit of urban resort living, The First Collection Waterfront combines convenience, urban, and authentic local experiences for its guests. We are confident that The First Collection Waterfront will become a sought-after destination for both business and leisure travellers,” added Karim Abdelhamid, Vice President of Hotel Operations for The First Group.

A spa and gym will be available for relaxation and fitness, while culinary experiences will encompass diverse options, such as a local all-day dining establishment, an Asian specialty restaurant, and The First Group’s homegrown brand – Risen Café & Artisanal Bakery, the statement concluded.

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