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Liebherr saw Middle East recovery in 2012…but is behind RoW

Liebherr has slipped to seventh place in KHL's list of top 50 brands

Liebherr has slipped to seventh place in KHL’s list of top 50 brands

In line with across the board improvement, the newly published online results for Liebherr reveal that the German manufacturer experienced growth in the Middle East and Africa regions in 2012.

The Middle East saw a two-year decline halted with an increase in revenue from $373 million in 2011 to $396 million in 2012. The family-owned business also said its African sales increased by $604 million to $760 million.

It is the second year in a row that Africa has outstripped the Middle East market which is now the weakest region in terms of sales. Western Europe remains its strongest source of revenue and sales increased from $605 million in 2011 to $761 million in 2012.

Total sales for the group were $1.16 billion up from $1.07 billion in 2012.

 

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