Arada launches second residential phase of Masaar megaproject
Masaar will feature 50,000 trees and will offer 4,000 villas spread across eight gated residential districts
Sharjah-based Arada has launched Kaya, the second residential phase of its forested lifestyle community Masaar (path in Arabic), located in the Al Suyoh district of Sharjah. The project will boast 421 townhouses and villas, the developer noted.
According to a statement, construction work at Kaya will begin in the second half of 2022 and the first homes will be ready by the end of 2023. Arada said the launch of Kaya has been brought forward, following strong demand for homes in the first phase of its $2.18bn Masaar megaproject.
Designed to encourage active and healthy living in harmony in nature, Masaar was launched in January this year, and offers 4,000 villas in eight gated residential districts, all clustered around a ‘green spine’ containing a host of outdoor and sporting facilities and boasting 50,000 trees, the firm said.
“Our promise when we launched Masaar was to provide a new standard of living, not just for Sharjah but the entire GCC. We are doing that by delivering homes with an exceptional level of quality, backed by an impressive list of amenities, at a truly competitive price,” remarked Arada vice chairman Prince Khaled bin Alwaleed bin Talal.
From two-bedroom townhouses to five-bedroom luxury villas, homes at Kaya are designed around traditional Indian style as per Sanskrit Vastu Shastra principles, which aim to integrate architecture with nature. By following specific home designs and layouts, residents at Kaya will benefit from enhanced wellness and positivity, the statement explained.
He added, “Our sales so far tell us that both investors and end-users have welcomed this strategy, and we intend to repay their faith by doubling down on the sporting facilities that we will offer in a community that is dedicated to healthy outdoor activity. We also continue to benefit from the ongoing demand in Sharjah’s property sector, which has been assisted by ongoing investment into local infrastructure and good regulation, leading to a 40% growth in the value of property sold in the Emirate during the first six months of the year.”
CEO Ahmed Alkhoshaibi concluded, “Due to exceptional demand in the first phase of Masaar, where we have already sold property valued at $204m, we have brought forward the launch of the second phase of this nature-inspired community. We are sure that the introduction of new unit types and new facilities within Masaar will resonate with buyers, and we will continue to provide added value to Masaar as we develop through its phases.”
