FAMCO new Oman branch will set “benchmark” in sultanate
Multi-brand dealer FAMCO has continued its Middle East expansion with the launch of a new branch in the Sultanate of Oman. The branch was inaugurated at a grand ceremony in the Grand Hyatt Hotel, Muscat attended by leading industry executives from Oman’s industrial and logistics sectors. FAMCO (Al-Futtaim Auto & Machinery Co), the UAE-based Al-Futtaim […]
Multi-brand dealer FAMCO has continued its Middle East expansion with the launch of a new branch in the Sultanate of Oman.
The branch was inaugurated at a grand ceremony in the Grand Hyatt Hotel, Muscat attended by leading industry executives from Oman’s industrial and logistics sectors.
FAMCO (Al-Futtaim Auto & Machinery Co), the UAE-based Al-Futtaim Group’s distributor of commercial vehicles, construction and industrial equipment, inaugurated the new branch at a ceremony in Muscat attended by leading industry executives from Oman’s industrial and logistics sectors.
Managing director Paul Floyd said the new facility will enable FAMCO to set a new benchmark in service in a market driven by infrastructure investment.
“We take pride in working closely with fleet operators, providing high levels of customer service and expert advice,” commented Floyd. “Now we can bring these qualities to the Omani market where we believe we have much to offer. Oman’s vision to invest in its infrastructure has heightened construction activity in the country and our aim is to set a new benchmark here and be part of this exciting vision.
FAMCO, which added Oman to its regional footprint in 2011, will distribute leading brands such as Linde material handling equipment, Merlo telescopic handlers, Ingersoll-Rand industrial air compressors, MASE marine generators, Hart & Nassau industrial doors, Stertil docking systems, and Bott workshop and in-vehicle storage solutions.
FAMCO has grown from inside UAE to become a force to be reckon with in Saudi Arabia, Qatar as well as Oman focusing heavily on its aftersales operation. In a recent interview with CMME, Floyd said that a physical presence is vital for FAMCO is vital to become a significant player in a market.
“You can play but you’re never really going to succeed,” he said. “There’s an obvious cultural affinity with any gulf country but I think the big attraction for us is that although the products are already represented in those markets, I think the standards we have in FAMCO are possibly better than what you see in a lot of those markets.
“Thanks to our new facility in Muscat, and our highly qualified team, we very much look forward to the opportunity of developing our operations in Oman,” said Floyd.
Floyd added: “Customer support is a key focus for FAMCO which already has an enviable reputation in the region, but this has come solely from its development in the UAE. Now the company has an opportunity to take its excellent standards to new audiences.”
He concluded: “We take pride in knowing that we are providing our customers with global best practice that set a benchmark throughout the industry within the region.”
