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Genie delivers 37 boom lifts to Saudi customer

Powered access equipment specialist Genie has supplied 37 self-propelled telescopic boom lifts to Saudi Arabian industrial service provider Expertise Contracting Co (ECC).

According to Genie, the order comprised a mix of Genie S-65 and S-85 boom lifts offering maximum working heights from 20 to 27.9m, and also notably included the first two Genie Xtra Capacity (XC) SX-135 XC boom lifts in the country. With this delivery, Expertise now counts an aerial access fleet of 85 Genie units.

The Terex-owned powered access brand added that the Genie SX-135 XC combine more up reach and outreach than any other machine in this category on the market, and have been under such high demand that Expertise plans to invest in more Genie XC machines by the end of this year.

“We have always been extremely satisfied with Genie aerial work platforms, as well as the reliable service support provided by our local Genie team and their authorised service providers in the region,” said Mohammed Ashraf, director of Industrial Supplies, Expertise.

“But when it comes to investing in new machines, finding the right financing solution is paramount. In this respect, Genie regional sales manager Gary Cooke, introduced us to Muhammed Ajmal, Terex Financial Services (TFS) manager in Saudi Arabia. They have proved to be a strong partner, and the terms offered were just what we needed to expand our fleet and support our business.”

Since their delivery earlier this year, all 37 new Genie machines have been under high demand from customers operating in a broad spectrum of sectors in the region. Among them is Saudi Arabia Basic Industries Corporation (SABIC), one of the kingdom’s largest employers, specialised in the manufacture of fertilizers, chemicals, polymers and metals. It was as part of a maintenance contract with SABIC that Expertise purchased its two Genie SX-135 XC telescopic boom lifts.

Offering from 300kg up to 454kg lift capacity, the Genie SX-135 XC boom lift provides 32% more load capacity than the industry standard to raise up to three people and more tools and materials, says the manufacturer. As a result, the number of up and down trips to reload is significantly reduced which saves time and increases productivity.

Adding an extra 3m plus 125-degrees of jib articulation to the unit’s 43m working height and 27.43m outreach, the telescopic Genie Jib Extend is also a unique feature that is ideal for precision access in hard-to-reach places, Genie added.

Additionally, all units within this new delivery came equipped with the factory-installed Genie Lift Guard Contact Alarm, a secondary operator protective system. For Expertise, this standard feature meant that the machines already complied with safety regulations of another of its customers – Aramco – as part of which the installation of secondary operator protection is mandatory.

“For the first time in Saudi Arabia, thanks to our new Genie SX-135 XC boom lifts, Expertise now offers customers the ability to do more and work faster and more easily using a single machine. Feedback from SABIC has been great. They are more than satisfied by the machines’ capabilities that have proved a perfect fit for the maintenance of their sites. As far as we’re concerned, the Genie SX-135 XC boom is a great investment. In fact, so much so that we’re already considering acquiring several more Genie Xtra Capacity units before the end of this year,” said Ashraf.

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